They Raised $1 Million and All I Got Was This Lousy T-Shirt

Many items go into a strong crowdfunding campaign. You\’ll be required to write a project title, upload an image that best represents your venture, create a project pitch that persuades, add thank-you perks for those who contribute, shoot a video, and more.

Pricing your rewards is one of the first steps because if you haven\’t designed and priced your rewards, setting your funding goal will be difficult because you can\’t project costs and revenue.

via They Raised $1 Million and All I Got Was This Lousy T-Shirt | Entrepreneur.com.